Best Conversational Commerce Platforms for Online Stores

Online stores today can create seamless, chat-driven shopping journeys using conversational commerce platforms like Chatboq, Tidio, Intercom, and Drift. These tools bring AI shopping assistants, live chat tools, and WhatsApp Business Chat together to boost customer engagement and sales conversion rates.

Previously, online shopping was about searching for a product, adding it to the shopping cart, and checking out. Today’s customers want all that, plus they want instant answers, instant personalization, and a real conversation prior to their purchase.

Conversational commerce allows customers to inquire about their questions or ticket status via chat, WhatsApp, or social media. It adds an exciting, effective, and human component to the online shopping experience. Online retailers who use chatbots will build trust, improve engagement, and turn conversations into sales. 

In this article, we will explain what conversational commerce is, the benefits of using it, and the platforms you can use to increase your conversions.

• Boost engagement through real-time customer conversations

• Increase conversions with AI shopping assistants

• Reduce cart abandonment using chat reminders

• Integrate chat across web and social channels

• Personalize shopping experiences using conversation context

Conversational commerce platforms for online stores are digital tools or systems that allow businesses to sell products and engage customers through real-time, two-way conversations often powered by AI chatbots, live chat, or messaging apps.

In simpler terms, these platforms let customers chat, browse, and buy directly within a conversation, instead of using traditional menus or checkout flows.

Conversational commerce platforms became the most important factor for ecommerce as online customers in 2025 preferred to chat with stores. AI sales chatbots for ecommerce and AI chat assistants drive customer engagement through personalized, real-time conversations. Customers receive a smoother and more personal shopping experience because of these technologies.

Messaging is a comfortable way of communication, and trust is established. Online retailers who implement such strategies successfully will be able to elevate user engagement, lower the rate of cart abandonment, increase conversion rates, and foster customer loyalty through repeat purchasing. 

The adoption of AI customer support solutions by companies operating on platforms such as Shopify, WooCommerce, or Magento is a win-win situation as it raises customer satisfaction, loyalty, and overall sales while at the same time giving customers a modern and interactive way of ​‍​‌‍​‍‌support.

1. Choose a Messaging Channel

Start with one platform your customers already use, such as your website chat, WhatsApp, or Facebook Messenger. Keep it simple at first before expanding to other channels.

2. Connect a Chatbot Platform

Pick a trusted AI chat platform like Tidio, Zendesk, or Intercom that integrates easily with your ecommerce store (Shopify, WooCommerce, or Magento). These tools help automate customer conversations and boost engagement.

3. Train Your Chatbot

Add FAQs, product information, and your brand’s tone of voice so your chatbot sounds natural and helpful. The more context it has, the better it can serve your customers.

4. Enable Live Agent Takeover

For complex or sensitive questions, allow a human agent to step in. This builds trust and ensures customers always get accurate, personal support.

5. Track Chat-to-Sale Conversions

Use chatbot analytics to measure engagement, response times, and sales driven by chat. Tracking performance helps you improve responses and maximize conversions over time. Discover how to capture every lead through chat by monitoring engagement patterns and conversion triggers.

With the help of these conversational commerce platforms, there are various advantages to online stores that are as follows:

1. Better Customer Engagement

Conversational commerce technology enables businesses to have live communication with their customers, thus converting the process of mere browsing into an active and engaging one. The buyers can inquire about product specifics, shipping options, or stock availability and get instant, personalized responses that guide them toward purchase decisions. Such an interaction not only attracts visitors to the website for a longer period of time but also helps in building trust.

2. Higher Conversion Rates

Employing AI-powered shopping assistants assures that the basic questions are responded to swiftly and precisely, thus allowing your staff to attend to the more challenging inquiries. The customer support that is provided at the right time can convert cautious site visitors into customers and thus contribute to the overall lifting of the conversion rates.

3. Omnichannel Consistency

Today’s consumers interact with retailers through multiple channels, including websites, WhatsApp, Instagram, and Facebook Messenger, to name a few. A conversational commerce solution guarantees that the communication is uninterrupted among all the platforms and that customers do not have to say the same thing over and over again.

4. Reduced Cart Abandonment

Cart abandonment is one of the main problems faced by ecommerce sites. Conversational commerce is there to help in this regard by sending out gentle reminders of the items left in the cart, alerting the customers to the products being available in limited stock, or even giving small discounts. Chatting is the most effective way to send timely and relevant messages, as it can nudge

Retailers Communicating Through WhatsApp Business Chat

A large number of small retailers have effectively utilized the WhatsApp Business Chat feature for handling customer queries and executing sales transactions. Customers can immediately inquire about the availability of a product, its sizes, or the time it takes for the product to be delivered, and get instant replies. This sort of direct communication creates a bond of trust and frequently results in quicker buying decisions. 

For the small retailers, WhatsApp is a budget-friendly and easy-to-use platform from which to reach out to their customers who are already used to spending their time there.

Shopify Inbox to Empower Communication within Integrated Stores

Shopify Inbox provides an easy way for store owners to keep track of their chats from the website and social media. This integration speeds up response time, allows for the giving of personalized product recommendations, and helps with the checkout process. Having all the conversations in one view makes it not only easier for stores to organize but also to give customers a consistent and engaging experience at the same time.

Intercom for Direct Support and Automated Replies

Intercom bestows upon the customers a combination of live chat with automated replies for the purpose of handling both simple and complicated questions from the customers. Suppose, for instance, that a customer inquires about the shipping options or return policies, then a very particular workflow can trigger, and the customer gets an instant answer. At the same time, the support agents can join for more in-depth discussions, creating a seamless handoff between AI and human support that ensures every customer gets personalized assistance.

Drift and HubSpot for Chatbots Sales Nurturing

Drift and HubSpot are some examples of platforms that capitalize on chatbots to nurture leads and take the prospects through the buying process. They can automatically provide product recommendations, set up demos, or send out follow-up messages. The combination of AI-powered conversations and CRM data makes these tools effective in converting prospective leads into customers who keep coming back.

Online​‍​‌‍​‍‌ merchants can create a frictionless, end-to-end shopping experience right through the chat .

1. Chatboq

Best for: All-in-one conversational commerce and omnichannel messaging.

Key Features:

• WhatsApp Commerce: Sell directly using WhatsApp Business API and enable secure in-chat payments.

• Automated Flows: Set up personalized product suggestions, post-purchase support, and feedback collection without coding.

• AI-Driven Recommendations: Suggest products using customer context and past purchase behavior to improve upsells and conversions.

Why it stands out: Chatboq combines conversational automation with human-like responses, creating a true chatbot for eCommerce that builds loyalty and engagement.

Turn conversations into conversions with Chatboq’s ecommerce chatbot.

2. Intercom

Best for: Mid-to-large eCommerce businesses.

Key Features:

• AI-powered chatbots and automation workflows for faster responses.

• Integrations with Shopify Inbox, HubSpot Chatbot, and major CRMs.

• Strong analytics for tracking sales conversion rate and customer engagement.

Why it stands out: Intercom connects marketing, support, and sales into one conversational hub, making it perfect for growing brands that value data-driven support.

3. Tidio

Best for: Small and medium online stores.

Key Features:

• Simple, no-code chatbot builder.

• “Lyro” AI shopping assistant that learns from your FAQs and automates responses.

• Integrates with Shopify, WooCommerce, and social commerce channels like Instagram.
  
  

Why it stands out: Tidio is budget-friendly and helps small businesses offer personalized, 24/7 support with minimal setup.

4. Drift

Best for: B2B and enterprise eCommerce chat solutions.

Key Features:

• AI-driven lead qualification and conversation routing.

• Personalized messages based on visitor behavior.

• Native integrations with HubSpot and advanced analytics.

Why it stands out: Drift is ideal for brands focused on conversational marketing, voice commerce, and customer nurturing.

5. Gupshup

Best for: WhatsApp-first businesses and enterprise-scale automation.

Key Features:

• Advanced automation on WhatsApp Business API.

• Supports interactive message templates and product catalogs.

• Multilingual conversations powered by AI and NLP.

Why it stands out: Gupshup enables smooth global communication and in-chat payments, helping brands scale across markets.

6. ManyChat

Best for: Social commerce on Facebook, Instagram, and WhatsApp.

Key Features:

• Visual chatbot builder for automated DMs and product recommendations.

• Abandoned cart reminders to reduce drop-offs.

• Syncs with Shopify Inbox and Gorgias for unified post-purchase support.

Why it stands out: Perfect for brands selling directly on social platforms and looking to automate their marketing and support.

7. SleekFlow

Best for: Unified omnichannel messaging and automation.

Key Features:

• Central inbox for WhatsApp, Messenger, and Instagram.

• Automated order updates and post-purchase support workflows.

• CRM integration with analytics for tracking engagement.

Why it stands out: SleekFlow bridges marketing, sales, and support, making every conversation part of the customer journey.rewr

These conversational commerce platforms help online stores deliver real-time conversations, personalized experiences, and automated workflows that increase sales conversion rates, improve customer engagement, and streamline support.

From Shopify Inbox to WhatsApp Business API integrations, the future of eCommerce is conversational, contextual, and customer-first.

Classic eCommerce relies on the shopping experience directed by the customers themselves. The customers look at the different products, put the ones they like into their virtual cart, and then pay with a normal checkout form. The interaction is largely one-sided, and the personalization is done based on the website cookies or the customer's previous visits to the site.

The two methods can be combined to elevate the customer journey. A regular eCommerce site would still have browsing and filtering features, but at the same time, it would also have a chat option for those customers who prefer getting quick help. The channels opening up for the traditional flows would be in the form of conversing, which would lead to fewer carts being abandoned, thus ultimately contributing to customer satisfaction through customer queries. The two methods together create a shopping experience that is more flexible and engaging, thus making it possible to meet the demands of various customer groups.

Here’s the comparison table of conversational ecommerce vs traditional ecommerce:

Conversational commerce is a major driving force behind engaging customers, giving them tailored support, and raising sales in the case of online stores. Even a small business can deploy a single chat channel and grow it over time as it becomes more knowledgeable. Each dialogue is a chance to create trust, solve doubts, and assist customers in making a purchase. Introducing real-time chat in your shop attracts custom

Want to see how Chatboq’s conversational commerce platform can transform your online store? Get started today to explore AI-powered chat, real-time customer engagement, and seamless shopping experiences that boost conversions.